Knowing China through Taiwan

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Apple TV may hit the market in May, says source

  • Staff Reporter
  • 2013-02-02
  • 13:49 (GMT+8)
An Apple Store in Shanghai. (File photo/Xinhua)

An Apple Store in Shanghai. (File photo/Xinhua)

Doubts have been cast on reports that Apple is expected to launch its Apple TV in May, according to Shanghai's Oriental Morning Post.

The company is expected to release its small, medium and large smart televisions with retina displays, according to source who reportedly saw a promotional video for the launch of the products at Apple headquarters.

The anonymous source, one of sources who leaked information regarding the iPad mini, expects the company will launch its small (13-18 inch) Apple TVs priced at 10,000-20,000 yuan (US$1,600-$3,200) per each. A 50-inch TV was also displayed in the film with a proposed price of 200,000 yuan (US$32,000), said the source.

However, Apple suppliers in Taiwan doubt that the smart TV will be launched in May because they have not yet been told to prepare related promotional materials. Apple has not commented on the reports.

Apple CEO Tim Cook implied in December that the company would launch smart TVs but did not say when this might happen.

Who's Who

  • Hu Huaibang (胡懷邦)

    Hu Huaibang (胡懷邦)

    Hu Huaibang is commissioner of disciplinary inspection at the China Banking Regulatory Commission. He was educated at Jilin University and in 1999 ...